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CORPORATE SERVICES
Strategy for the moments that define you.
At Deandra Coleman & Co., we work with organizations and executives at critical inflection points - when leadership must be clear, messaging must be precise, and your next move must reframe everything.
We don’t do noise. We do nuance.
Because in high-stakes moments, how you show up defines what comes next.
Strategic Brand Advisory
When your brand no longer reflects who you are, or who you need to become.
Whether you're preparing for a rebrand, navigating a leadership transition, or repositioning for growth, DCC provides the clarity and strategic recalibration required to realign who you are with how the world sees you.
What We Deliver
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Brand audits to uncover misalignment across mission, message, and market
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Refined brand architecture that reflects internal values and external relevance
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Unified messaging frameworks for internal and external alignment
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Communication strategies to support transitions, pivots, or reinvention
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Ongoing brand leadership support and stakeholder engagement advisory
How You Benefit
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Regain control of your brand narrative across every touchpoint
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Build internal alignment and restore confidence during change
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Reignite trust with stakeholders, donors, partners, or customers
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Move forward with a unified identity and a clearly defined voice
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Strengthen positioning to support scale, expansion, or board confidence
Narrative & Reputation Strategy
When the story being told about you no longer serves
who you are, or where you're headed.
Public perception can change in a moment, but it takes strategy to rewrite it with elegance and power. We help organizations and leaders recover trust, reshape narrative, and proactively prepare for what's next.
What We Deliver
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Narrative discovery and redefinition to reflect truth, mission, and future direction
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Storytelling alignment across brand voice, channels, and leadership messaging
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Online reputation cleanup, including sentiment recovery and presence optimization
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Messaging guides and alignment tools for the entire organization
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Proactive crisis communications protocols built for speed, trust, and transparency
How You Benefit
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Reclaim control of your narrative with clarity and credibility
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Restore trust with internal and external audiences
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Strengthen digital presence and reputational equity across platforms
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Prevent reputational risk before it becomes a crisis
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Step forward with a renewed sense of direction, trust, and visibility
Executive Visibility & Positioning
When your leadership is strong,
but your presence isn’t fully felt.
Your voice matters, but it must be strategically amplified. Deandra Coleman & Co. helps leaders step into their public power with clarity, credibility, and commanding presence.
What We Deliver
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Personal brand development aligned to executive goals and organizational influence
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Thought leadership ghostwriting: op-eds, keynotes, LinkedIn, and media content
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Executive bios and professional profiles that attract attention and opportunity
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Visibility strategy including media placement, board prep, and speaking engagements
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Private media training and messaging discipline for high-stakes moments
How You Benefit
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Establish authority in your sector as a trusted, resonant voice
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Increase inbound opportunities: boards, press, partnerships, and leadership pipelines
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Build thought leadership without compromising authenticity or capacity
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Position executives for legacy-level influence inside and outside your org
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Emerge as not just a leader—but a category of one
OUR RESULTS
At DCC, results aren’t just aesthetic, they’re measurable, strategic, and lasting.
261%
increase in event registrations in just 11 weeks for a legacy tech conference that had lost stakeholder trust following public controversy.
40%
increase in positive media coverage following a brand refresh and executive visibility campaign, including refined messaging and high-tier media placements.
120%
salary increase secured for a senior executive after implementing a personal brand strategy, thought leadership placement, and visibility plan that led to competitive job offers.
50%
increase in digital visibility through a comprehensive content overhaul driven by thought leadership strategy and executive voice alignment.
35%
improved SEO performance by recalibrating branded messaging, optimizing content architecture, and aligning search intent with organizational narrative.
Reputation turnaround across online platforms, including improved sentiment scores, media tone, and Glassdoor rating increases led by review strategy, sentiment monitoring, and proactive narrative control.
Successful DEI brand repositioning during a period of national pushback against equity work through stakeholder alignment, board-level messaging, and public communications strategy.
Secured features in national media outlets including Fast Company, Oprah Daily, ABC, Comcast, Sirius XM, and more on behalf of executive clients and mission-led organizations.
LET'S WORK TOGETHER
